Email Marketing & Web Content Manager (m/f/d) - Office based

Your Responsibilities:

Elevate customer engagement and digital excellence as the Email Marketing & Web Content Manager. In this role, you’ll design data-driven email campaigns, create compelling web content, and optimize our online presence to deliver measurable results. Join us to lead impactful communication strategies that align with our dynamic brand vision.

Key Responsibilities:

• Email Campaign Management: Plan and execute email campaigns with segmented targeting and compelling CTAs to drive engagement and conversion. Design, test and optimize email templates for various audiences.
• Web Content Creation and Optimization: Create dynamic, engaging, and SEO-friendly website content.
• Performance Tracking: Use data to refine email performance and content strategies and provide actionable insights.
• A/B Testing: Experiment with subject lines, designs, and messaging to maximize ROI.
• Compliance Management: Ensure adherence to GDPR, CAN-SPAM, and related regulations.
• Collaborative Content Creation: Work with design and content teams to maintain a cohesive brand presence and coordinate with stakeholders to plan content calendars and campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field. An MBA is a plus.
• 5+ years of experience in email marketing and web content management.
• Experience in SaaS and/or technology is preferred
• Excellent writing, editing skills and proof-reading skills for digital channels, data-driven mindset with experience in performance analysis tools and SEO principles
• Familiarity with marketing automation tools (Pardot), CRM systems (Salesforce), and data analytics platforms.
• Experience in A/B testing and conversion rate optimization is preferred
• Strong understanding of HTML, CSS for email for customization is a plus.
• Self-motivated, detail-oriented, and able to work effectively in a fast-paced environment with the ability to meet deadlines.

 

What We Offer:

• Competitive salary and benefits package
• Opportunities for professional growth and development
• A collaborative and innovative work environment
• Over 15,000 well-known customers | Sustainable growth of over 10% | Over 30% EBIT | Listed on the German Stock Market: SDax & TecDax | Security & stability
• Corporate culture: Hybrid Work (Working from Home & Working from EU)

With our software products at ATOSS, we digitize workforce planning and workforce deployment processes in companies, thus improving the work-life balance for millions of employees worldwide. We enable companies to involve their employees in these processes and to better take their wishes into account when organizing working hours. In this way, we help companies to work more creatively, intelligently and humanely, thereby revolutionizing the interplay between profitability and humanity. Cross-industry, in more than 50 countries, cloud-based. And we are successful. Our share price has grown by more than 1,000% over the last ten years. Become part of this success story!